"It's Midnight" / "Promised Land" was
released on September 27, 1974. On October 26th
"It's Midnight" entered the "Hot Country Singles
Chart", had a run of 14 weeks and peaked at
number 9. On the same day it was also included
on the "Easy Listening Chart", where it stayed
for 11 weeks and reached number 8. The radio
stations preferred "Promised Land", just like
the audience and the (at the time) allmighty
Billboard Magazine. Therefore it was the Chuck
Berry classic that was listed on the "Hot 100".
The track had a run of 13 weeks and peaked at
number 14. In Great Britain "Promised Land"
became a top 10 hit and in Asia the single also
sold well. In total 2 million copies were sold,
which translates to 300 million paid streams
according to the RIAA. Commercially this was the
king's biggest success since "Steamroller Blues"
/ "Fool" from the previous year. In the present
"Promised Land" belongs to the upper 10% of the
most streamed Presley songs on Spotify and
accumulates around 30 million streams. However,
"It's Midnight" wasn't listened to more than 2.1
million times.
The cover was designed with a photo from May
1974. Because of the commercial success and the
popularity of "Promised Land" RCA would name
Elvis' next album after the song and even copy
the artwork of the single.
Of course the single cannot be found on the
streaming platforms. But both songs are
available on the album "Promised Land" (1975).
It's MidnightElvis recorded
the song by Billy Ed Wheeler and Jerry Chesnut
on December 10, 1973. He workded hard and needed
19 attempts before the performance sounded the
way he wanted. On the same day the king also
recorded harmony vocals, strings were added on
January 10, 1974. Elvis sings about his
loneliness in the night in an absolute
believable way and masters the soft parts as
well as the operatic ones.
Promised LandThe king
recorded "Promised Land" on December 15, 1973
within six takes. The track was enhanced with a
harmony vocal by Elvis, an echo effect, an organ
(overdubbed on January 2, 1974) and a tambourine
(overdubbed on January 15, 1974). In the end the
king didn't like the result and had his harmony
vocal, the echo and the organ removed. Elvis
performed the song faster than Chuck and left
out a verse. I like the king's cover version
much better. It has more drive, James Burton
shines on his electric guitar and Per-Erik
Hallin adds a funky clavinet. Elvis obviously
has fun, too. To me "Promised Land" is one of
the king's best recording of the 1970s.
Verdict
Nobody cared that Elvis and RCA regarded
"It's Midnight" to be the a-side of the
single. The public wanted to hear "Promised
Land" and made it a top 20 hit. But no
matter which song one prefers, the single
features two great performances of very
different songs.
(C) RCA Records