Verdict
With a rock'n'roll tune and a ballad the single demonstrated the versatility of the singer.
(C) RCA Records
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On September 22, 1964 RCA Victor released another single of the king. Both songs enterted Billboard's "Hot 100" on October 10th, but it soon turned out that the supposed b-side was more popular. While "Ain't That Loving You Baby" stayed for ten weeks and peaked at number 16, "Ask Me" was listed two weeks longer and reached number 12. In 1992 the RIAA honored the domestic sales with a Gold Award. In Canada and Australia "Ain't That Loving You Baby" became a number one hit, in Ireland and Norway the song entered the top 5. Worldwide RCA sold 2.3 million units, which equals 345 million paid streams. Today both songs are almost forgotten since they barely generated a million streams each on Spotify.
The cover was designed with a promo shot for Elvis' forthcoming movie "Roustabout". Of course it also wasn't forgotten to mention the accordant soundtack album. On later editions of the single the wording "Coming Soon! "Roustabout" LP Album" was changed to "Ask For "Roustabout" LP Album".
On the streaming platforms the single is not available, but both songs can be found on the album "Elvis' Gold Records - Volume 4" (1968).
Ain't That Loving You Baby
Even though the single was released in late 1964, Elvis already had recorded the song on June 10, 1958 at RCA Studio B in Nashville/Tennessee. After eleven attempts without a satisfactory result the king simply decided to file "Ain't That Loving You Baby" away. When the label searched for unreleased tracks six years later, they selected take 4 as the master and released it after Elvis had given his permission. Later the song could also be found on "Elvis' Gold Records - Volume 4" (1968) and the boxed set "Worldwide 50 Gold Award Hits - Volume 1" (1970). The rocker was written by Clyde Otis and Ivory Joe Hunter and released for the first time in 1956 by Eddy Riff. "Ain't That Loving You Baby" is a great track, much better than most of the songs Elvis was recording in the mid-sixties.
Ask MeThe original version was an Italian ballad named "Io". It was written by Domenico Modugno, who was also the first one to record and release it in 1958. Bill Giant, Bernie Baum and Florence Kaye wrote English lyrics and turned it into "Ask Me". The quiet, organ-carried ballad demonstrated a more mature side of the singer and meets my taste, too. RCA Victor also released "Ask Me" on "Elvis' Gold Records - Volume 4" (1968), but put in on the second volume of the gold boxes ("The Other Sides - Worldwide Gold Award Hits Volume 2").
With a rock'n'roll tune and a ballad the single demonstrated the versatility of the singer.
(C) RCA Records