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The third part of RCA Victor's "A Touch Of Gold" series was released on February 23, 1960. On the domestic market the extended player barely sold 50,000 copies and was nothing but a commercial disaster. The previous volume had moved twice as many units and even that had been just 10% of the sales of the original release. Nobody lost any money, because all the tracks had been out before and had earned their costs back a long time ago. But the sales made clear, that new material was needed as fast as possible.

Because it was the third volume, Elvis was pictured three times, the backside of the sleeve advertised the previous volumes of the series.

The ep is not available on the streaming platforms, because the songs can be found on the albums "Elvis' Golden Records" (1958), "King Creole" (1958) and "A Date With Elvis" (1959).

Once again RCA Victor compiled four songs, that had been released on a single and therefore were known to a lot of people. In February 1960 all of these songs had also been released on an album, so this extended player was their 3rd exploitation.

 

All Shook Up

Some fans might have known the track as "I'm All Shook Up", released in early 1957 by David Hill (a pseudonym of the actor David Hess). He had taped the song in November 1956 while Elvis recorded his version on January 12, 1957 at Radio Recorders in Hollywood/California within ten takes. The second voice belongs to Hoyt Hawkins, a member of The Jordanaires. When the rock'n'roll king released his version, not only the name had changed, but also the writing credits. Suddenly the tune was not just originated by Otis Blackwell, but also by Elvis Presley. The reason was simple: If Mr. Blackwell hadn't credited Presley and therefore given him half of the writer's royalties, he wouldn't have recorded the song. And at the time Elvis' sales were so high, that it was better to get 50% of a Presley release than 100% of a release by anyone else. I fell in love with "All Shook Up" when I was eight years old. Now four decades have passed and the song still is one of my favorites. It's just a piano, a rhythm tapped on the back of a guitar and two voices. Very simple, but the essence of a popsong! RCA Victor re-released the track on the albums "Elvis' Golden Records" (1958) and "Pure Gold" (1975) and the boxed set "Worldwide 50 Gold Award Hits - Volume 1" (1970). Live recordings can be found on "From Memphis To Vegas / From Vegas To Memphis" (1969) and "Elvis As Recorded At Madison Square Garden" (1972). "All Shook Up" is also part of a medley released on "Elvis" (1968). Back in 1957 the single became a massive hit and sold seven million copies.

Treat Me Nice

"Treat Me Nice" was written by Jerry Leiber an Mike Stoller. On May 3, 1957 Elvis recorded 13 takes, the master was a splice of the takes 10 and 13. But the king didn't like the result and so he recorded another 15 takes on September 5th. This time he succeeded and selected the 15th attempt for release. "Treat Me Nice" was released on the b-side of "Jailhouse Rock", which peaked at number 1 of the charts and sold over three million units in the US alone. It was re-released on the album "Elvis' Golden Records" (1958) and the boxed set "Worldwide 50 Gold Award Hits - Volume 1" (1970).

One Night

On January 18, 1957 Elvis recorded "One Night Of Sin" at the Paramount Soundstage in Hollywood/California. The decision makers at RCA thought, the song by Dave Bartholomew and Pearl King was way too raunchy and so the lyrics were changed. The rock'n'roll king taped the new version on February 23, 1957 at Radio Recorders in Hollywood/California. Even though he already knew the song, he needed ten takes to get it right. While the narrator was blaming himself for a night of excesses in the original version, he now simply wants to spend a night with his loved one. Back in the 50s of the previous century even this was a risky statement, but at least more acceptable than a report of sexual escapades. It took RCA until the early 1980s to finally release "One Night Of Sin" on the album "A Legendary Performer - Volume 4". "One Night" can be found on a single, the album "50,000,000 Elvis Fans Can't Be Wrong - Elvis' Gold Records Volume 2" (1959) and on the boxed set "The Other Sides - Worldwide Gold Award Hits Volume 2" (1971). A live recording can be heared on the longplayer "Elvis" (1968). The single peaked on number 4 of the "Hot 100" and sold four million units.

That's All Right

The song was written and first recorded in 1946 by Arthur Crudup. Elvis, Scotty and Bill played "That's All Right" faster and did without the blues elements. They focused on the rhythm and the voice of the lead vocalist. The group taped the track on July 5, 1954 at SUN Records in Memphis/Tennessee. Sam Phillips, the owner of the studio, acted as producer and engineer. Elvis and Scotty played guitar, Bill Black was on bass. The first two attempts to record "That's All Right" were canceled, takes number 3 and 4 are complete performances. The 4th take was released. RCA Victor used the track on the album "For LP Fans Only". Later the song was also part of the albums "A Legendary Performer - Volume 1" (1974) and "The Sun Sessions" (1976). Live performances can be heared on "Elvis As Recorded At Madison Square Garden" (1972) and "Elvis In Concert" (1977).

  

Verdict

Once again RCA Victor compiled a good selection of old and new hits.

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