Just in time for the Christmas business RCA
Victor released the second longplayer of the new
rock'n'roll king on October 19, 1956. In its
initial sales period "Elvis" is bought 500,000
times. Billboard started to list the record on
their "Pop Albums Chart" on November 10th. In
total the album stayed 32 weeks and peaked at
number one. The RIAA honored the domestic sales
with a Gold Award (1960) and a Platinum Award
(1992). Worldwide 3.5 million copies were sold,
which equals 525 million paid streams of the
complete album or 5.25 billion paid streams of
individual tracks. Therefore Elvis' second
longplayer was even more successful than his
first one. Nowadays the situation is vastly
different since "Elvis Presley" was requested on
Spotify over 250 million times while "Elvis"
clocks in at just 63 million streams.
While RCA Victor had simply used a concert
picture on the cover of the first album, the
label now invested some money in a photo session
and even had color pictures made (back in those
analogue days a color film cost much more than a
black and white film). The backside of the
sleeve included liner notes and promoted albums
of other RCA artists.
On the streaming platforms "Elvis" is
presented the way it was issued in 2016 as part
of the set "The Album Collection". For this
project all tracks were scanned with
high-resolution equipment and remastered. Therefore the album can
be presented with the golden Hi-Res emblem.
The better sound of these versions is owed
exclusively to the new mastering (the
elimination of interfering noise). Because first
one cannot turn an analogue recording into a
high resolution recording just by scanning the
tape with hd equipment and second even an old cd
with 16 bit/44.1 kHz exceeds the auditory sense
of a human being. The album has a running time
of 29:47 minutes.
With the exception of "So Glad You're Mine",
which was a leftover from January 1956, the
album was recorded between September 1st and 3rd
1956 at Radio Recorders in Hollywood/California.
The sessions were produced by Steve Sholes and
engineered by Thorne Nogar. Elvis and Scotty
Moore played guitar, Bill Black was on bass,
D.J. Fontana was on drums and Gordon Stoker
played piano. The harmony vocals were provided
by The Jordanaires (Gordon Stoker, Hugh Jarrett,
Neal Matthews and Hoyt Hawkins).
RCA Victor released the songs also on the
extended players
"Elvis - Volume 1",
"Elvis - Volume 2" and
"Stricktly Elvis". Combined these secondary
exploitations sold as many copies as the
longplayer.
In 2014 Follow That Dream Records released a
collector's edition of "Elvis", which included
bonus tracks and a recording of the king's final
appearance at "The Louisiana Hayride" radio
show. For a review of this release tap
HERE.
Rip It Up
The rock'n'roll song was written by Robert
Blackwell and John Marscalco and first released
in the summer of 1956 by Little Richard. Elvis
recorded his version on September 3, 1956 within
19 takes. The narrator got his pay cheque (there
were no digital transfers these days) and is
ready to party. It's a great performance and one
of the highlights amongst the early recordings
of the king. RCA Victor also released it on the
extended player "Elvis - Volume 1".
Love Me
The original recording was released in 1954 by
Willie & Ruth, Elvis taped his cover on
September 1, 1956 and approved the 9th attempt
for release. It is said that Jerry Leiber and
Mike Stoller, the writers of "Love Me", didn't
like the king's interpretation, because he
ignored the irony and sang it seriously and
schmaltzy instead. But especially the female
fans loved to hear him beg "Treat me like a
fool, treat me mean and cruel, but love me".
Just like "Rip It Up", RCA Victor also released
the track on the extended player "Elvis - Volume
1". Because of its popularity the song was also
included on the album "Elvis' Golden Records"
(1958) and the boxed set "The Other Sides -
Worldwide Gold Records Volume 2" (1971). "Love
Me" quickly became a fixed item in the king's
concerts. And so the song is included on "Elvis
As Recorded At Madison Square Garden" (1972),
"Aloha From Hawaii Via Satellite" (1973), "Elvis
Recorded Live On Stage In Memphis" (1974) and
"Elvis In Concert" (1977). A performance taped
in 1968 for the television special "SINGER
presents Elvis" was released in 1974 on the
album "Elvis - A Legendary Performer".
Unfortunately Elvis rarely met the level of the
studio recording on stage.
When My Blue Moon Turns To Gold Again
Elvis recorded the country pop on September 2,
1956. Take 10 became the master. The original
was released in 1941 by Wiley Walker & Gene
Sullivan, three years later Cindy Walker (no
connection to Wiley) scored a top 5 hit with
"When My Blue Moon Turns To Gold Again". I like
the tune very much, textually it can be summed
up by "If you return to me, my life will be
great again". The king included the song in his
tv special "SINGER presents Elvis" (1968), RCA
Victor also released the studio recording on the
extended player "Elvis - Volume 1" (1956) and
the boxed set "The Other Sides - Worldwide Gold
Award Hits Volume 2" (1971).
Long Tall Sally
Once again Elvis covers one of Little Richard's
hits. The narrator sees his supposedly sick
uncle John ducking down the alley with a lady
named Sally and instantly knows what's going on
("...she's build for speed" means, that she
doesn't need to be convinced to have sex with
someone). The frivolous and funny song is
performed very well by Elvis, who recorded it on
September 2, 1956 within four takes. It was
written by Robert Blackwell and Little Richard
himself, credited under his real name Richard
Penniman. RCA Victor also released the track on
the extended player "Stricktly Elvis" (1957),
live versions can be found on "Aloha From Hawaii
Via Satellite" (1973) and "Elvis Recorded Live
On Stage In Memphis" (1974). Once again these
performances are a far cry from the studio
recording.
First In Line
The singer drools over his loved one and
assumes, she must have been the first in line
when they gave out beautiful eyes, lips and
everything else. Without doubt Elvis performs
well, but this love song doesn't touch my soul
at all. The king obviously thought differently,
because he recorded 27 takes on September 3,
1956. RCA Victor later released the ballad,
which was written by Aaron Schroeder and Ben
Weisman directly for the king, on the extended
player "Stricktly Elvis" (1957).
Paralyzed
Elvis tryed to record "Paralized" on September
1, 1956, but finally gave up and taped 12
further takes the next day. Because he still
wasn't able to reach a satisfactory result, he
also recorded five instert-takes. The master is
a splice of take 12 and insert-take 5. The
result was also released on the ep "Elvis -
Volume 1" (1956) and the boxed set "The Other
Sides - Worldwide Gold Award Hits Volume 2"
(1971). The song was written by Otis Blackwell
and is reminiscent of "Don't Be Cruel" and "All
Shook Up". But even without being too unique,
the melody stays with you and the performance is
flawless. For the king "Paralized" was a very
lucrative song, because Colonel Parker made sure
that his client was credited as a writer, too.
Therefore Elvis also got half of the royalties.
So Glad You're Mine
This song was written and recorded by Arthur
Crudup in the 1940s, Elvis covered it on January
30, 1956 at the RCA Studio in New York City/New
York within ten takes. Originally "So Glad
You're Mine" was taped for the king's first
album, but even though it would have been one of
its strongest songs it was left out at the time.
Of course it wasn't just included on the
longplayer "Elvis", but also on the extended
player "Elvis - Volume 2".
Old Shep
At the time "Old Shep" must have been a real
surprise, because nobody expected a sad ballad
about a boy and his dog from somebody, who was
said to be the king of rock'n'roll. In fact
Elvis loved "Old Shep" and sang this song since
his childhood days. I like the track very much,
because it's one of the very few ballads, that
Elvis sang well at the time. In the 1950s he was
really good at uptempo songs, but he simply
lacked the technique to perform the slow tunes
well. On September 2, 1956 the king recorded
five takes of "Old Shep", but finally approved
his first attempt for release. Because of a
mistake some pressings of "Elvis" include take 5
of the song. Today these versions of the album
are quite expensive. RCA Victor also released
"Old Shep" on the ep "Elvis - Volume 2" (1956),
CAMDEN included the sad ballad on the budget lp
"Separate Ways" (1972). The song was written by
Red Foley, who was also the first to release it.
Ready Teddy
This is another song by Robert Blackwell and
John Marscalco, that was recorded first by
Little Richard. Elvis followed him on September
3, 1956 within 12 takes and delivered
rock'n'roll at its best. The lyrics are bland,
but the rhythm is great and the king's
performance is flawless. "Ready Teddy" was also
released on the extended player "Elvis - Volume
2" (1956).
Any Place Is Paradise
The singer claims, that any place is like
paradise as long as his loved one is with him.
On September 2, 1956 Elvis worked hard on this
slow popsong and needed 22 takes to reach a
satisfactory result. The song by Joe Thomas
certainly has no potential for a single, but as
an album track it works just fine. "Any Place Is
Paradise" can also be found on the ep "Elvis -
Volume 2" (1956).
How's The World Treating You
As written before, I don't regard slow songs a
key competence of the young Elvis Presley, but
this one he performs well. He recorded it on
September 1, 1956 within seven takes, RCA Victor
released it again on the extended player
"Stricktly Elvis" (1957). Eddy Arnold had
released the song by Chet Atkins and Boudeleaux
Bryant four years earlier. The narrator meets
his ex and asks her, how she's doing. He is
suffering and cannot get over the end of the
relationship. I like this sad ballad very much.
How Do You Think I Feel
Elvis, Scotty and Bill (featuring the drummer
Jimmie Lott) had tried to record "How Do You
Think I Feel" in April 1955 at SUN Records, but
didn't archive a releasable result. On September
1, 1956 they tried again and this time the 7th
attempt to tape the uptempo tune was successful.
"How Do You Think I Feel" was written by Wayne
Walker and Webb Pierce. The original recording
is by Red Sovine, later it was covered by Jimmy
Rogers-Snow. RCA Victor re-released the king's
version on the ep "Stricktly Elvis" (1957).
Verdict
Compared to the singer's debut "Elvis" is
the superior product by any means. The
artwork is better, the sound is even, the
track list is varied and Mr. Presley sounds
much more secure. I regard "Elvis" as one of
the king's best albums.
(C) RCA Records